Spotify is one of the leading music streaming applications in the United States. One feature that spotify lacks for being one of the leading music applications is the ability to identify a song that is playing. Currently in the USA, there are two leading music streaming applications. Spotify and Apple Music. Both applications have “integrated” Shazam by only allowing already identified songs as part of a playlist. Not one of these have integrated the main feature of identifying a song.
For the competitive analysis, I wanted to not only other song identifier applications, but also other music streaming applications to see if they have the ability to identify songs as well.
After user interviews and competitive analysis, I knew I had to figure out the flow of the feature I wanted to add.
With Apple acquiring Shazam and now being integrated into Siri and Snapchat. Spotify as a competitor of Apple Music needs to up their game and develop their own music identifying feature.
With Apple acquiring Shazam and now being integrated into Siri and Snapchat. Spotify as a competitor of Apple Music needs to up their game and develop their own music identifying feature.
With Apple acquiring Shazam and now being integrated into Siri and Snapchat. Spotify as a competitor of Apple Music needs to up their game and develop their own music identifying feature.
With Apple acquiring Shazam and now being integrated into Siri and Snapchat. Spotify as a competitor of Apple Music needs to up their game and develop their own music identifying feature.
A music identifying feature added to Spotify. The user/task flows simplified my process of completing the prototype. Since Spotify is already a well developed application, there wasn't a need to redesign the application. I added an icon to the navigation bar on the bottom of Spotify to make it easily accessible. The only challenge I had was understanding prototyping the different spotify screens to showcase my knowledge as well as animating the Spot It identifying process.
From “Searching” to “Searching...” helps the user better understand that the feature is still processing
From “Searching” to “Searching...” helps the user better understand that the feature is still processing
